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Direct Mail
When all things seem to go digital, why are so many companies still investing in direct mail?
- Nearly 90% of consumers say they want to receive sales and promotions via direct mail and find offers in the newspaper.
- 79% of total nonprofit gifts come through direct mail, only 10% online.
- Combining direct mail with other marketing activities increases campaign payback by up to 20%.
Doowoon has devised mailing projects for clients that range from standard postcards to innovative direct mail campaigns using QR codes, personalized information and marketing techniques to drive recipients to social media sites and personalized landing pages.